Dear Booksellers,

What to Do

Fill out a survey evaluating the work of ABA staff over the past 12 months. We really appreciate your input!

Fill out a survey on the ABA Board — this one is just four questions!

Send the free Indie Next List e-newsletter to your customers! As of May, the adult and kids’ e-newsletters will be delivered and managed by Matchbook Marketing (previously handled by Shelf Awareness). To be part of the May mailing, upload your email subscriber list and store logo by Monday, April 5. It’s that easy!

Mark your calendars for this week’s events:

  • ABA ShopTalk (formerly Coffee Break): Tuesday, March 23, from 3:00 p.m. to 4:00 p.m. ET (watch for the link in your inbox a few hours before the event)
  • Twitter Engagement: To Tweet or Not to Tweet: Thursday, March 25, from 3:00 p.m. to 4:00 p.m. ET
  • ABA Evening ShopTalk (formerly Coffee Break): Thursday, March 25, from 8:00 p.m. to 9:00 p.m. ET (watch for the link in your inbox a few hours before the event)

What to Know

ABA’s Marketing and Technology Meetups for April have been announced: 

  • Thursday, April 1, at 1:00 p.m. ET: Marketing Meetup on Independent Bookstore Day
  • Thursday, April 8, at 1:00 p.m. ET: Technology Meetup on Gravity Payments

    Use the sign-up form at the bottom of the ABA Meetups page to join the appropriate mailing list and get the link for the events. 

Throughout April, ABA is hosting the A Universe of Wishes virtual reading series for consumers, which booksellers can start promoting now. Marketing materials are available on BookWeb.

IndieCommerce stores that have not yet switched to their own credit card processor have until March 31 to complete the process. Stores that are still on ABA’s credit card processor on April 1 will no longer be able to accept credit cards as a payment method on their IndieCommerce sites.

Spring programming is underway by the regional bookseller associations. See what’s going on in your neck of the woods.

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ABA is here for all of you. Please reach out if there is anything we can help with. Members can contact me directly or email the Membership, Advocacy, or IndieCommerce teams.

Best,
Allison

Allison Hill
Chief Executive Officer

American Booksellers Association
333 Westchester Ave., Suite S202 
White Plains, NY 10604 | 800-637-0037 
[email protected] • www.BookWeb.org

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