Marketing and Promotions:Spirit Week This Monday, April 21, join fellow booksellers for Independent Bookstore Day Spirit Week! Feel free to share the digital assets, use the hashtag #BookstoreSpiritWeek, and take part in the daily themes leading up to Indie Bookstore Day on April 26. Here are the Spirit Week holidays: Send Us Your Display Photos - We’ll be sharing store photos across social media all next week! Email your Indie Bookstore Day display photos to [email protected]!
- Feel free to post unboxing videos and pictures of your displays using the hashtag #IndieBookstoreDay, so we can reshare on our social media platforms. However, exclusive items may not be ordered, pre-ordered, or added to a cart until April 26. Blackwing pencils are being sent separately from the respective vendor.
Last-Minute Inspiration Check out what stores have planned for this year. If you haven’t already done so, submit your plans to be added to this page. Partner Promotions Share Your Indie Bookstore Day Media Mentions Email the story to [email protected] to be added to the IndieBound Indie Bookstore Day Media Webpage. There’s still time to send an Indie Bookstore Day Press Release to your local media! Download the template, enter your specific bookstore’s information (we provided examples!), and you’re ready to send it off. Reminders:IndieCommerce + Indie Bookstore Day Webinar Replay - For IndieCommerce 1.0 (Legacy Platform):
- For IndieCommerce 2.0
Sell Thru Survey On April 28, Stores that ordered exclusives will receive a separate email with the subject line, “Submit your Indie Bookstore Day Sell Thru Data!”, with instructions to submit their sell thru data. This information will help us work with publishers as we determine next year’s exclusives. Key Dates to Know:- April 21–25: Indie Bookstore Day Spirit Week
- April 26, the last Saturday in April: Independent Bookstore Day
- April 28: Sell Thru Survey sent to stores who ordered exclusives
- May 2: Sell Thru Survey Due
Stay tuned for future updates via our newsletters. Missed an issue of the Indie Bookstore Day Newsletter? Catch up on them all on BookWeb. Questions? Contact Courtney Wallace, Independent Bookstore Day Program Director at [email protected].
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