The E-Commerce Newsletter For Booksellers          November 13, 2021

Getting Ready for the Holidays: Marketing and Communications (Part 4)
Communication with customers is crucial as the holiday season ramps up. Reach out to your customers regarding their orders to keep them informed of any possible delays or order-related issues.  These tips and best practices are simple and actionable steps that stores can take using pages, blocks, and the built-in contact form on the site.

Free Shipping Method - Easy to Configure, Easy to Use!
This new Free Shipping feature will create a shipping method called ‘Free Shipping’ in your list of shipping quotes, with a base rate and per product rate of $0.00. You can set a minimum order total for this free shipping. The highlight of this feature is that it will display a message alerting customers to how close they are to be eligible for free shipping, which can result in an increase in the average order value of an online purchase.


Pay Your Credit Card Processor
With the increase in online credit card purchases that come with the holiday shopping season, we want to remind you that your store is responsible for paying the credit card fees for your IndieCommerce / IndieLite website. All IC and IL stores are now using their own credit card processor or Paypal and are responsible for any associated fees. 

Unsolicited Emails Regarding Your IC / IL Website
A Drupal development firm that is not affiliated with IndieCommerce appears to have been trolling IC and IL websites over the past few days, attempting to drum up business for their company.  They are making claims that are either not true or are not applicable to the IC / IL platforms. If you receive one of these emails you can either ignore it or reach out to staff@bookweb.org with any questions or concerns you have.

Thanks for reading. Feel free to email us with any thoughts, questions, or suggestions.
The IndieCommerce team

For past editions of IndieCommunication, visit this page.

Phillip Davies, IndieCommerce Director
American Booksellers Association | 333 Westchester Avenue | White Plains, NY 10604
Phil@bookweb.org |
914-406-7527 | www.BookWeb.org
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333 Westchester Ave
Suite S202
White Plains, NY 10604
United States


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