The momentum of #TheFutureIsIndie campaign continues with our fall pre-holiday shopping campaign: "Plant the Future You Want To See; Shop Local, Shop Indie." Embracing the season of change, this campaign aims to sow the seeds of a brighter literary future by encouraging book lovers to support local, independent bookstores. Each purchase made at an independent bookstore is a seed planted for the future we want to see: one where small businesses, authors, and readers flourish, and our literary landscape and communities thrive and blossom. Marketing assets for the campaign are now available on BookWeb. We have also provided recommended messaging for newsletters and social media. The Winter campaign and assets for Indies First, Jólabókaflóð, and general holiday shopping will be released later this Fall. |