General Member Resources

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ABA offers members a variety of promotional programs and resources.

Advance Access | Digital White Box with NetGalley | Gift Certificates | Monthly Box Mailings

Advance Access

Advance Access is a complimentary twice-monthly email sent by ABA to member bookstores containing offers from ABA Publisher Partners to receive galleys, reading copies, or finished books for review. After receiving the title from the publishers, stores can decide whether to carry it, and nominate the title for the Indie Next List. For complete details regarding the Advance Access program, as well as for member bookstores to opt-in to receive the emails, contact Pete Reynolds at peter@bookweb.org.

 

Digital White Box with NetGalley

NetGalley and the ABA have partnered to introduce more booksellers to new titles from a variety of publishers.

By signing up with NetGalley, ABA-member booksellers will receive a free monthly email with pre-approved access to select digital galleys of upcoming print books. Sign up here; members will need to first login to BookWeb.org. Each individual working at a member store can receive their own Digital White Box email — no need to share.
 
Digital galleys are easy to access through NetGalley, and membership is free. NetGalley works with over 300 publishers, from large trade publishers to university presses, nonfiction and craft books, children's book publishers, and more. 
 

Gift Certificates

Members may purchase printed paper gift certificates from ABA by using this online form. Two styles are available: "A Book is a Present You Can Open Again and Again," illustrated by Mary Engelbreit, and "Books, the Perfect Gift (A Child of Books)," illustrated by Oliver Jeffers and Sam Winston.
 
For any questions, please call 914-406-7536. Gift certificates may be purchased by ABA bookseller members only. To join ABA, please apply online here. ABA members can access the digital file for "A Child of Books" here.
 

On June 1, 2010, the national ABA Gift Card program (also known as the BookSense Gift Card program powered by Givex) transitioned to an in-store program. Here’s what to do if you have a gift card from a bookstore that is no longer in business:

  1. Check the balance.
  2. If the card has a balance of $5 or more, take a photo of the front and the back of the gift card and email it along with the full gift card number to info@bookweb.org along with your name and either your ACH or PayPal account information. ABA will refund you the balance of the gift card.
  3. Allow 10-14 business days for processing.
  4. Cut up the gift card and dispose of it properly.

Gift cards will not be replaced if lost or stolen. ABA reserves the right not to reimburse the gift card holder if the bookstore that issued the gift card has been closed for more than 18 months or if expiration dates or certain state regulations apply.

 

Monthly Box Mailings

ABA sends all qualifying storefronts located in the U.S. selling predominantly new books a Monthly Box as well a quarterly Children’s Box.
The Monthly Box mailing contains:

    •    The initial allotment of the latest Indie Next List flyers
    •    Time-sensitive marketing materials from ABA for campaigns such as Indies First and Banned Books Week
    •    Point-of-purchase resources from publishers such as shelftalkers, easelbacks, bookmarks, and posters
    •    Vendor sell sheets and catalogs
    •    Galleys, Advance Reading Copies (ARCs), and finished books that publishers wish for booksellers to read and consider stocking, hand-selling, and nominating to
the Indie Next List
 
Because the Monthly Box Mailing materials are free to members, and vendor supplies are limited, stores have been asked to actively participate in a variety of ABA programs in order to earn the box. Participation is reviewed on a monthly basis.

Beginning with the April 2019 Monthly Mailing, in order to receive the Monthly Box mailing stores must:

    •    Submit regular nominations to the Indie Next List
    •    Report regularly to the Indie Bestseller List
    •    Be an ABA bookstore member in good standing
 
Participation in other ABA programs and activities — e.g. IndieCommerce, IndieLite, ABC Children’s Group, and Indies Introduce — are taken into account when determining the contents of a store’s Monthly Box Mailing.

Bookstore members of the ABC Children’s Group automatically receive the Quarterly Children’s Mailing.

All new member bookstores are eligible to receive the Monthly Box Mailing for three months regardless of their participation in programs, although after that the mailings will be suspended if the criteria above have not been met. Any suspensions will be lifted once a store resumes regularly reporting and nominating.

Email info@bookweb.org for more information about the Monthly Box Mailings, to opt out of mailings altogether, or to change the amount of Indie Next List fliers you receive each month.

 

About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.

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