Education Resources

Results are filtered using the Topics, Focus, Event, and Format filters on this page.

Some items are visible only to logged-in, ABA-member booksellers.

Closing Keynote: Alyssa Milano

Closing Keynote: Alyssa Milano (June 28, 2019)
Content related to the education session, Closing Keynote: Alyssa Milano at Children's Institute 2019.
Tags:

Actress Alyssa Milano is a lifelong activist who is passionate about fighting for human rights. In addition to being named a National Ambassador by UNICEF and a 2017 Person of the Year by Time, Milano speaks to kids around the country about the importance of voting and teaches them how to fill out a ballot. Most recently, Milano popularized the #MeToo hashtag. She lives in Los Angeles with her husband and two kids.

Watch video from this event.

Buying & Selling: Selling Direct to Schools

Buying & Selling: Selling Direct to Schools (June 28, 2019)
Content related to the education session, Buying & Selling: Selling Direct to Schools at Children's Institute 2019.
Tags:

Bookstores that sell direct to schools are an invaluable resource to the local community and have made use of a successful strategy for increasing cash flow and profits. Bookseller panelists who have worked closely with their school districts will share with attendees how they, too, can foster a relationship with school districts and add to their store’s bottom line. In this session, booksellers will learn:

  • Creating teacher wish lists and classroom requests
  • Tips on book fair distribution
  • How to manage in-school author visit orders
  • Best practices for orders
  • How to establish and manage subscription services with schools
  • Best Practices for working with educational publishers
Watch video from this event.

Diversity, Equity & Inclusion: Representation in Publishing: Why it Matters and Where Publishing is Headed

Diversity, Equity & Inclusion: Representation in Publishing: Why it Matters and Where Publishing is Headed (June 28, 2019)
Content related to the education session, Diversity, Equity & Inclusion: Representation in Publishing: Why it Matters and Where Publishing is Headed at Children's Institute 2019.
Tags:

In this session, a panel of diverse publishers will share their experiences in publishing, including how the industry is changing, where it still needs to grow, and efforts bookstores can take to raise awareness, lift voices, and support authors of color.

Watch video from this event.

Operations & Finances: Utilizing Co-op

Operations & Finances: Utilizing Co-op (June 28, 2019)
Content related to the education session, Operations & Finances: Utilizing Co-op at Children's Institute 2019.
AttachmentSize
PDF icon Utilizing Coop Presentation (PDF)4.96 MB
Tags:

“Co-op” is a word booksellers often hear from publishers, but it can be quite confusing to try to decipher what it is. In this session, bookstores that maximize their spending using co-op dollars will share with attendees:

  • What co-op is
  • Where co-op comes from
  • How a store can save by using their accrued co-op dollars
Watch video from this event.

Afternoon Keynote: Elizabeth Acevedo

Afternoon Keynote: Elizabeth Acevedo (June 28, 2019)
Content related to the education session, Afternoon Keynote: Elizabeth Acevedo at Children's Institute 2019.
Tags:

Elizabeth Acevedo is the author of The Poet X, which won the National Book Award for Young People’s Literature, the Michael L. Printz Award, the Pura Belpré Award, and the Boston Globe-Horn Book Award. She is a National Poetry Slam champion and holds an MFA in creative writing from the University of Maryland. She lives with her partner in Washington, D.C.

Watch video from this event.

Operations & Finances: Categories and Sub-categories for Inventory Maintenance and Control

Operations & Finances: Categories and Sub-categories for Inventory Maintenance and Control (June 28, 2019)
Content related to the education session, Operations & Finances: Categories and Sub-categories for Inventory Maintenance and Control at Children's Institute 2019.
Topic:
Tags:

Optimize your bookstore search and reordering process by implementing tags and keywords for categories and sub-categories in your point-of-sale system, Edelweiss, and in staff reference documents. Attendees of this session will learn:

  • The benefits of using tags and keywords
  • Tag and keyword suggestions
  • Best practices for implementing tags and keywords
  • How to get staff involved
Watch video from this event.

Advanced Bookselling & Special Topics: Author Event Grids

Advanced Bookselling & Special Topics: Author Event Grids (June 28, 2019)
Content related to the education session, Advanced Bookselling & Special Topics: Author Event Grids at Children's Institute 2019.
Tags:

You know you want to bring authors to your store and into area schools, but how do you begin to ask publishers? Two words: “Author Grids.” In this session, panelists who have mastered the author grid will share with attendees:

  • Tips for a perfect pitch
  • The power of your sales rep
  • How to create a stellar general event profile
  • How to anticipate attendance
  • How to request access to grids
Watch video from this event.

Programming & Partnerships: Customer Loyalty Programs

Programming & Partnerships: Customer Loyalty Programs (June 28, 2019)
Content related to the education session, Programming & Partnerships: Customer Loyalty Programs at Children's Institute 2019.
Topic:
Tags:

There’s nothing like walking into your favorite bookstore and being on a first-name basis with the staff. Why not say, “Thank you for being a friend,” and reward customers’ loyalty with a frequent buyer card, membership subscription, or other benefit program that will keep them coming back over and over again? A panel of booksellers with robust customer loyalty programs will share:

  • Background on their store’s customer loyalty programs
  • How to create a program that rewards the customer but also the store
  • How to onboard customers
  • How to market the program
  • How to integrate a new program into your store’s culture
Watch video from this event.

Buying & Selling: Subscription Boxes

Buying & Selling: Subscription Boxes (June 28, 2019)
Content related to the education session, Buying & Selling: Subscription Boxes at Children's Institute 2019.
Tags:

With hundreds of subscription boxes to choose from, how will a customer know that yours is the right one for them? Attendees will learn the following from bookstores that have successful subscription box programs:

  • Best practices for marketing
  • Inventory control
  • Options for special services
  • How to select categories
  • Fulfillment management
  • Order tracking
Watch video from this event.

Glory Edim: Well-Read Black Girl Workshop

Glory Edim: Well-Read Black Girl Workshop (June 28, 2019)
Content related to the education session, Glory Edim: Well-Read Black Girl Workshop at Children's Institute 2019.
Tags:

This year, the American Booksellers Association is partnering with Well-Read Black Girl founder Glory Edim to bring book club meetings to independent bookstores nationwide with the goal of amplifying diverse voices and supporting emerging writers of color. Booksellers are invited to sign on to serve as ambassadors and host Well-Read Black Girl book clubs in their stores throughout the year. Learn more about the partnership.

Watch video from this event.

Buying & Selling: Books in Translation

Buying & Selling: Books in Translation (June 28, 2019)
Content related to the education session, Buying & Selling: Books in Translation at Children's Institute 2019.
Tags:

Hans Christian Andersen’s Fairy Tales, The Little Prince, Pippi Longstocking, Asterix — what do they all have in common? They are all beloved classics that have been translated from the authors’ original languages and have enriched the U.S. children’s book landscape as well as readers of all ages. In this informational session, publishing personnel will share with attendees:

  • An overview of the translation and rights process
  • Why translated books are important
  • How to promote and sell these books to U.S. audiences
  • How books can be used in outreach to schools and community groups
  • How translated books can foster diversity, cultural awareness, and cross-cultural understanding
Watch video from this event.

Diversity, Equity & Inclusion: Conducting a Diversity Audit

Diversity, Equity & Inclusion: Conducting a Diversity Audit (June 28, 2019)
Content related to the education session, Diversity, Equity & Inclusion: Conducting a Diversity Audit at Children's Institute 2019.
Tags:

Representation matters. #OwnVoices matters. As bearers of knowledge and information for children, it is imperative that a bookstore’s inventory reflects the experiences of all kinds of people to cultivate cultural awareness and engender empathy in youth. One step toward a more inclusive collection of books is to conduct a diversity audit on your store’s inventory. This session will teach attendees how to:

  • Assess their inventory
  • Conduct an audit
  • Identify where attention needs to be focused
  • Use an audit to inform the ordering process
Watch video from this event.

Operations & Finances: Intro to ABACUS: The Independent Bookstore's Benchmarking Report

Operations & Finances: Intro to ABACUS: The Independent Bookstore's Benchmarking Report (June 28, 2019)
Content related to the education session, Operations & Finances: Intro to ABACUS: The Independent Bookstore's Benchmarking Report at Children's Institute 2019.
Tags:

The ABACUS benchmarking report is designed to provide easy-to-understand guidelines for identifying independent bookstore business performance improvement opportunities. If you have never participated in the survey and would like to learn more about reporting to ABACUS-19, which will open in spring 2020, this session will teach you:

  • The importance of reporting to ABACUS
  • Information you need to prepare to complete the report
  • Best practices from booksellers who reported their store's numbers to the 2018 ABACUS
  • Actionable steps to take when you return home to prepare for ABACUS-19
Watch video from this event.

Advanced Bookselling & Special Topics: Expanding Your Brand as a #Bookstagram Influencer with Hafsah Faizal

Advanced Bookselling & Special Topics: Expanding Your Brand as a #Bookstagram Influencer with Hafsah Faizal (June 28, 2019)
Content related to the education session, Advanced Bookselling & Special Topics: Expanding Your Brand as a #Bookstagram Influencer with Hafsah Faizal at Children's Institute 2019.
Tags:

Everyone wants to be a book influencer on social media, but it takes more than logging in and sharing a photo. Instagram influencer and debut author Hafsah Faizal will teach attendees:

  • What it means to have an Instagram persona and how to establish a unique voice
  • How to gain followers
  • Best practices for targeted messaging
  • How to effectively use hashtags
  • Tips to curate beautiful, attention-grabbing photos
  • How to establish profitable partnerships with other businesses and organizations
Watch video from this event.

Indies Introduce Breakfast

Indies Introduce Breakfast (June 28, 2019)
Content related to the education session, Indies Introduce Breakfast at Children's Institute 2019.
Tags:

Indies Introduce is about what independent booksellers do best: Discovering exciting debut authors and sharing the best with readers across the country. You will hear about the title selection process from the bookseller panelists who curated the list and many of this season’s debut authors will be present to read a short passage and answer a question posed by one of the panelists.

Watch video from this event.

Diversity, Equity & Inclusion: Representation in Store Culture and Why It Matters

Diversity, Equity & Inclusion: Representation in Store Culture and Why It Matters (June 27, 2019)
Content related to the education session, Diversity, Equity & Inclusion: Representation in Store Culture and Why It Matters at Children's Institute 2019.
Tags:

Bookstores are important fixtures in every community. They serve as places to gather, to find and research new ideas, to explore new worlds, and to find refuge. But bookstores can also be intimidating for people who are underrepresented by the makeup of a store's staff That’s why it is important for a store to not only reflect its immediate community but also the larger community. In this session, HR leaders will share with attendees:

  • The importance of hiring a diverse staff
  • The impact a diverse staff has within the store and on the greater community
  • How to find great bookstore employee candidates outside your store’s community
Watch video from this event.

Advanced Bookselling & Special Topics: Marketing Events to Ensure a Home Run

Advanced Bookselling & Special Topics: Marketing Events to Ensure a Home Run (June 27, 2019)
Content related to the education session, Advanced Bookselling & Special Topics: Marketing Events to Ensure a Home Run at Children's Institute 2019.
Tags:

You have a good idea for an event, but it’s not catching fire. You’ve sent out emails, created fliers for the store, and have even posted on all of your store’s social media channels, so what gives? In this session, marketing and events managers teach attendees:

  • Best practices for creating marketing campaigns
  • Opportunities for advertisement
  • Areas for potential partnerships for cross-marketing
  • Marketing timelines
  • Using social media methodically to get the most out of your posts
  • Thirteenth-hour efforts for the final push
Watch video from this event.

Programming & Partnerships: The Art of Reading Aloud

Programming & Partnerships: The Art of Reading Aloud (June 27, 2019)
Content related to the education session, Programming & Partnerships: The Art of Reading Aloud at Children's Institute 2019.
Tags:

Almost every bookstore has a story time, but not every bookstore has a story time that keeps customers coming back again and again. This session is designed to teach attendees:

  • The performance aspect of story time and how to turn up the energy
  • Tips and tricks to be the best reader in the world
  • How to keep little ones engaged
  • Ways to adjust your approach when the crowd gets restless
  • How to read to kids of all ages
Watch video from this event.

Buying & Selling: Buying Non-book for the Holidays

Buying & Selling: Buying Non-book for the Holidays (June 27, 2019)
Content related to the education session, Buying & Selling: Buying Non-book for the Holidays at Children's Institute 2019.
Tags:

Holiday gift buying is not a last-minute task, but how does a gift buyer not only source but anticipate what will be a popular gift six months down the road? In this session, bookstores that have a unique collection of non-book items will teach buyers:

  • The role seasonal non-book items play in holiday sales
  • Best practices for discovering the next “it” holiday gift
  • Efficiencies and systems for ordering and reordering, shipment scheduling, and storing holiday gift items
  • How to move, move, move items that may not be selling
Watch video from this event.

Diversity, Equity & Inclusion: Talking Productively About Content Issues in Children's Literature

Diversity, Equity & Inclusion: Talking Productively About Content Issues in Children's Literature (June 27, 2019)
Content related to the education session, Diversity, Equity & Inclusion: Talking Productively About Content Issues in Children's Literature at Children's Institute 2019.
Tags:

Recently, children's literature has been the subject of debate as readers respond to content related to race, class, culture, individuality, and identity. Authors are self-selecting to delay publication of their books, publishers are canceling titles, and review outlets are retracting starred statuses. There is immense pressure from all sides of the industry to do the right thing, but what is the right thing? This session is designed to be a discussion led by bookselling peers that will begin with a contextual overview of the issues surfacing in kids' books. Attendees will discuss the implications of these issues and how booksellers can productively talk about race, class, culture, individuality, and identity without alienating customers, authors, and each other.

Watch video from this event.

Operations & Finances: Small Acts for Financial Gain

Operations & Finances: Small Acts for Financial Gain (June 27, 2019)
Content related to the education session, Operations & Finances: Small Acts for Financial Gain at Children's Institute 2019.
Tags:

When your wallet is slim and margins are small, every penny counts. But there are little things that can be done every single day to boost a bookstore’s bottom line. Bookstore panelists who have effectively pinched a penny here and saved a penny there will teach attendees:

  • How to identify small costs that add up
  • Where to look for savings
  • Small actions booksellers can take to impact overall savings and sales
Watch video from this event.

Advanced Bookselling & Special Topics: Small Footprint, Big Impact

Advanced Bookselling & Special Topics: Small Footprint, Big Impact (June 27, 2019)
Content related to the education session, Advanced Bookselling & Special Topics: Small Footprint, Big Impact at Children's Institute 2019.
Tags:

You don’t need an infinite amount of space to remain competitive in independent bookselling. Bookstores under 1,000 square feet share what they do to maximize their selling space and host events without having to knock down walls. Attendees will learn from panelists who call a small store home:

  • The logistics of hosting an in-store event
  • Crowd management in a small space
  • Inventory management in a small stockroom
  • Keeping it fresh with inventive displays
Watch video from this event.

Programming & Partnerships: Working with Title 1 Schools

Programming & Partnerships: Working with Title 1 Schools (June 27, 2019)
Content related to the education session, Programming & Partnerships: Working with Title 1 Schools at Children's Institute 2019.
Tags:

Title 1 schools work with a small number of resources and even smaller budgets to bring authors to student audiences, host book fairs, and keep accounts with independent bookstores. Luckily, many bookstores do manage successful and profitable partnerships with Title 1 schools. Panelists with ongoing success in partnering with Title 1 schools will share with attendees:

  • How to approach Title 1 schools
  • How these partnerships are effective and profitable
  • How to assist a school in maximizing monies received from a granting organization
  • How to build community goodwill through partnership with a Title 1 school
Watch video from this event.

Opening Keynote: Ann Patchett

Opening Keynote: Ann Patchett (June 27, 2019)
Content related to the education session, Opening Keynote: Ann Patchett at Children's Institute 2019.
Tags:

Ann Patchett, the author of eight novels and three works of nonfiction, is the winner of the PEN/Faulkner Award, England’s Orange Prize, and the Book Sense Book of the Year, and was named one of Time magazine’s 100 Most Influential People in the World. Her work has been translated into more than 30 languages. She is the co-owner of Parnassus Books in Nashville, where she lives with her husband, Karl, and their dog, Sparky.

Watch video from this event.

Events University: In Store and Off Site Author Events

Events University: In Store and Off Site Author Events (June 26, 2019)
Content related to the education session, Events University: In Store and Off Site Author Events at Children's Institute 2019.
Tags:

Pre-registation required; $45 fee per person; space is limited and lunch is provided. Hosting events in-store and offsite is a great way to strengthen a customer base, build goodwill within your community, and make money. But tackling the ins and outs of events, no matter how large or small, is daunting, time-consuming, and, let’s face it, overwhelming. This full-day, two-part workshop led by aces in bookstore event management will teach attendees:

  • Best practices for in-store author events
  • Tips for navigating events in a small space
  • Best practices for off-site author events, including partnering with schools and libraries, hosting large-scale events, and using alternate venues
  • Best practices for ticketing events and anticipating turnout
  • How to launch a book festival in your community

Events University is open to all booksellers, including those who are not registered for Children’s Institute.

Watch video from this event.

About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.

Contact

 

 

Copyright 2019 American Booksellers Association. BookWeb is a registered trademark of ABA.
Privacy Policy, Cookie Policy, Accessibility Statement