Indies First 2018

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To support Reynolds’s mission of providing children in low-income communities with access to books that reflect their own experiences, ABA and American Express are working together with Simon & Schuster Children’s Publishing to make available 20,000 special edition copies of Ghost, Reynolds’s first book in his New York Times bestselling Track series, this holiday season. Through the “Indie Bookstores Give Back on Small Business Saturday” campaign (#IndiesGiveBack), independent booksellers across the country can sign up to receive a free box of special “Indies First/Small Business Saturday®” paperback editions of Ghost, to distribute to children in an underserved community on or around Small Business Saturday (November 24), and to purchase additional cartons at cost also for the giveaway. Stores that participate in this giveaway will also be invited to enter to win one of two in-person visits from Reynolds in 2019 (check BTW for more details).

Indies First, held on Small Business Saturday, brings together authors, readers, and publishers in support of independent bookstores. Authors and local celebrities volunteer at events across the country, and publishers offer special terms on books and exclusives. Indies First is a day dedicated to supporting the local businesses that help communities thrive.


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Jason Reynolds — 2018 Indies First Spokesperson

Jason Reynolds

Jason Reynolds is a New York Times bestselling author, a Newbery Award Honoree, a Printz Award Honoree, National Book Award Honoree, a Kirkus Award winner, a two-time Walter Dean Myers Award winner, an NAACP Image Award Winner, and the recipient of multiple Coretta Scott King honors. His many books include When I Was the Greatest, Boy in the Black Suit, All American Boys (cowritten with Brendan Kiely), As Brave as You, For Every One, the Track series (Ghost, Patina, Sunny, and Lu), and Long Way Down, which received both a Newbery Honor and a Printz Honor. He lives in Washington, DC. You can find his ramblings at


Indies First authors


About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.


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