Bookstore Sales for April Remain Soft

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Bookstore sales in April were soft, though the decline was not as sharp as it had been in the previous two months. April sales of $984 million were 5.7 percent lower than the $1,043 million realized in April of last year.

Overall retail sales of $308 billion for April 2003 were 3.7 percent ahead of the $297 billion for the previous year.

April is the 15th month in a row in which bookstore sales failed to keep pace with overall retail.

2002-2003 RETAIL SALES for BOOKSTORES (unadjusted)

Period
2002 Final (Millions of Dollars)
2003 (Millions of Dollars)
% Increase 2003 Over 2002
January
2,188
2,094
(4.3)
February
1,117
1,005
(10.0)
March
1,126
929
(17.5)
April
1,043
984 (p)
(5.7)
YTD
5,474
5,012
(8.4)

(p) Preliminary figure

Note: Estimates reflect sales of all types of participating bookstores, including trade, college, religious, chain stores (including superstores), and others. A bookstore is defined as any retail establishment with sales comprised of more than 50 percent new books and periodicals, and estimates include sales of all products in these stores.

Source: Bureau of the Census, Current Retail Trade Branch.