About Bookselling

A national video production company based in Dickson, Tennessee, created an engaging “Shop Local” video, featuring many downtown businesses, including Reading Rock Books.

To promote indie bookstores and their ability to sell e-books, Penguin is creating customized easels for stores selling Google eBooks™ via their IndieCommerce websites.

Scott Nafz, the senior customer service rep for ABA’s IndieCommerce program, assists bookstore members in all matters related to their e-commerce websites.

Dealing with customers who are obviously browsing the store to buy elsewhere can be tricky. To steer them toward the cash wrap instead of the door, booksellers are engaging customers in conversations and using videos, signage, and fliers with QR codes.

Here’s an action kit of marketing ideas and strategies that can help spread the word that indie bookstores are alive, well, and very much open for business, both in-store and online.

Recent moves by Amazon.com to circumvent sales tax equity legislation offer indie booksellers an opportunity to market their affiliate programs to recently fired affiliates, who are searching for alternatives.

Here are answers to frequently asked questions about the first e-reader integrated with the Google eBooks™ platform.

Emily St. John Mandel talks about The Singer’s Gun, Unbridled Books’ recent 25-cent e-book promotion, and her cautiously optimistic forecast for indie bookstores.

The New Atlantic Independent Booksellers Association and the Southern Independent Booksellers Alliance have partnered to create Club Read, a “booklovers retreat,” featuring 12 authors who will interact with 200 attendees.

J.K. Rowling announces Pottermore; New York Times reports on bookstores charging for author events; U.K. celebrates Independent Booksellers’ Week; AMIBA seeks local first videos; Summer of a Million Books campaign begins

In March, Old Firehouse Books’ Jacqie Hasan told customers that the Fort Collins, Colorado, bookstore was having a “lean spring,” and she suggested a concrete way for customers to help. By the end of April, sales were up eight percent.

Last month San Francisco State University Bookstore launched an app to streamline their buyback process. A first in California, the buyback app allows SFSU students to scan the barcodes of used textbooks with their smartphone and instantly find out how much the bookstore will pay for their books.

At the session “Selling Non-book in the Children's Department," ABA President Becky Anderson of Anderson's Bookshops in Naperville, Illinois, moderated a panel discussion with Beth Puffer of Bank Street Bookstore in New York City and Andrea Vuleta of Mrs. Nelson’s Toy and Book Shop in La Verne, California, about their ordering tactics and top picks for toys and games.

Michael Tucker, the co-owner of San Francisco’s Books Inc., talks about his experience during two terms as ABA president and some of the accomplishments, challenges, and surprises of working on behalf of indie booksellers across the country.

On Friday, May 6, Hachette Book Group, Penguin Group (USA), and Simon & Schuster announced plans to launch Bookish, a new digital platform for readers, sometime this summer.