Wi2023 Program

Wednesday, February 22, 2023  

2:35 pm to 3:35 pm

Strategies for Small Stores: Hiring Experts and How to Pay for It (Bookseller Panel) 607, Level 6, Seattle Convention Center

Running a small store requires a big dose of creativity and a lot of organization — even larger stores could benefit from learning how small stores strategically outsource! If you are wondering if it is possible to outsource some of your needs like bookkeeping and marketing, take a deep breath and come to this session to hear solutions from colleagues who own and operate small stores. They will walk you through a cost-benefit analysis and help determine if outsourcing is the best solution for your business. (Owners)

Speakers: Kathy Burnette, Brain Lair Books (South Bend, Indiana); Alyson Turner, Source Booksellers (Detroit, Michigan); Kelly Justice, The Fountain Bookstore (Richmond, Virginia); PK Sindwani, ABA (White Plains, NY)

About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.


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