Black Friday promotion

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Friday, November 29, 2013 - 00:00 to Sunday, December 1, 2013 - 23:45
Event Description: 

Pricing: Sell the 16GB Kobo Arc at a retail price of not to exceed $99.99, sell the 32GB Kobo Arc at a retail price not to exceed $129.99 and sell the 64GB Kobo Arc at a retail price not to exceed $149.99.

Rebate: Stores will receive a $38.00 sell through credit for every 16GB Kobo Arc, $38.00 sell through credit for every 32GB Kobo Arc and $47.50 sell through credit for every 64GB Kobo Arc unit that is sold during the Program term.

Marketing: Stores agree to promote the offer on your homepage and create an in-store display.  DIY material can be found here.

Reporting: Please report your Kobo Arc Black Friday and Cyber Monday sales via the Reporting Tool no later than December 20, 2013

About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.


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