E-mail Marketing Options: Shelf Awareness, Ingram Sendr, Constant Contact

E-mail marketing is a great way to reach your customers, but what services are available and which is the best fit for your store? Are you making the most of what is available? This session will review three newsletter options—Shelf Awareness, Ingram Sendr, and Constant Contact—with an overview of each platform from a bookseller perspective. Company representatives will be present in the audience to address questions.

• Aaron Wesley Means, Constant Contact Expert, Internet Marketing Specialist, and CEO of ACTIVATE Business Solutions (Asheville, NC)
• Jenn Risko, Publisher and Co-Founder, Shelf Awareness (Seattle, WA)
• Noah Sanders, Senior Manager of Marketing, Ingram Content Group (La Vergne, TN)
• Jamie Layton, Duck’s Cottage (Duck, NC)
• Carol Spurling, BookPeople of Moscow (Moscow, ID)
• Tegan Tigani, Queen Anne Book Company (Seattle, WA) (Moderator)