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Kristen McLean, Director of New Business Development and resident Children's Specialist at Nielsen Book, will present a review of the latest data on the U.S. children’s book market, with a deep-dive into the latest trends in pricing, volume, genres, gifting, and more. Attendees will emerge with plenty of new insights to help them better understand their kids' business in the coming year.
The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.
Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.
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