We’re Local, We’re IndieBound

IndieBound is ABA’s local first marketing initiative. Elements include marketing and advocacy assets, the Indie Bestseller List, the Indie Next List, and the Monthly Box mailings, as well as the consumer focused ecommerce website IndieBound.org and affiliate program.

Many multi-format digital marketing assets may be downloaded from the For Booksellers section, including the popular “Here’s What You Just Did” poster, IndieBound “Eat Sleep Read” and ”Snack Nap Read” files, and other designs. Files can be used in-store ­— or by your local independent neighborhood printer — to create personalized bookmarks, displays, clothing and whatever creation you think of! Web and social media campaign oriented and seasonal files are also included in the Marketing Assets section.

You can purchase high-quality versions of poster designs, as well as t-shirts and other merchandise, from the IndieBound online shop at RedBubble.

ABA members appear on the store locator on IndieBound.org.

For information about receiving the monthly Box Mailings be sure to read about the qualifying criteria. For questions about IndieBound please contact your Member Relationship Manager or email [email protected].
 

Community-Based, Independently Owned

The yearly survey of the Institute for Local Self-Reliance has found that independent businesses benefit from the public interest in supporting them. So let your communities know loud, clear, and often that you are local and independent and here.

Use these talking points as conversation starters, story hooks, or as an answer to the question, “Why shop local and independent?”