NPD Featured Talk: BookScan for Booksellers

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Thursday, May 31, 2018 - 4:45pm to 5:35pm

Join your colleagues for an informative and useful discussion on BookScan data. A representative from NPD (previously Nielsen) will walk booksellers through the methodology for compiling designated market area reports as well as industry bestseller lists. A bookseller panelist will review how this information can be used for increasing sales and better curating inventory, and a representative from ABA will be on hand to answer questions related to the ABA Indie Bestseller lists.

About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.




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