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IndieCommerce Institute 2017 @ Winter Institute
January 27, 2017
10 am to 5 pm
The Hyatt Regency Minneapolis
Pre-registration required; $125 fee pp. Space is limited.
The IndieCommerce Institute is a one-day, interactive learning experience for IndieCommerce stores only. This will be a classroom-style workshop that goes beyond basic training, providing actionable information useful for new and experienced stores. Our guest speaker at lunch will be Mark Pearson the CEO of the digital audiobook platform, Libro.fm. Mark will discuss practical tips for reaching new customers with digital audiobooks. Attendees should have worked on their website for at least a year, but users new to the platform who are comfortable working on their website are also welcome. Attendance at the Winter Institute is not required.
Discussion Topics (subject to change)
Working with Images
Menus
Affiliate Program
Rules
Google Analytics (GA) and Search Engine Optimization (SEO)
The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.
Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.
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