BTW Articles

13 May

British Booksellers Are IndieBound

The IndieBound program, launched by the American Booksellers Association in 2008, has just made its debut in the United Kingdom. As Bookselling This Week noted in an earlier article, the Booksellers Association of the United Kingdom and Ireland (BA) has licensed IndieBound marketing materials for use in the U.K., and independent booksellers began receiving those materials this month.

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17 Mar

Will Britain's Bookstores Survive?

On World Book Day, the biggest annual celebration of books and reading in the U.K. and Ireland, Scotland's The Big Issue asked if browsing in a book shop is an endangered pastime.

By Vicky Davidson

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25 Mar

ABA Policy Staff Goes to Washington

This week, American Booksellers Association staff traveled to Washington, D.C., to meet with key legislators and other associations to discuss sales tax equity and other policy issues. Over a two-day period, ABA CEO Oren Teicher, Content Director Dan Cullen, and Senior Public Policy Analyst David Grogan met with senior staff from the offices of Sen. Michael Enzi (R-WY) and Rep. Bill Delahunt (D-MA), and with representatives of the National Retail Federation (NRF) and AARP. In addition, they attended the American Society of Association Executives (ASAE) American Associations Day 2010.

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31 Mar

Remember to Cast Your Ballot for the ABA Board

The American Booksellers Association is encouraging all Regular Bookstore members to cast their ballots for the 2010 election of ABA officers and directors. The ballots, which were sent to stores via e-mail on Monday, March 22, are due back by midnight on April 26. All voting is being conducted electronically, as authorized by a 2009 amendment to the ABA Bylaws.

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08 Apr

ABA President & CEO Meet With SBA Head

This week, ABA President Michael Tucker, of Books Inc. in San Francisco, and ABA CEO Oren Teicher traveled to Washington, D.C., for a meeting with Karen Gordon Mills, head of the Small Business Administration, to discuss issues of importance to independent booksellers. Joining them at the meeting was SBA Chief of Staff Ana M. Ma.

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15 Apr

Cross-Promotions Generate Goodwill, Sales & More

Cross-promotions are great vehicles for reaching new customers and spreading the Buy Local message and goodwill, both with fellow merchants and customers. And costs are usually shared, if not minimal or nonexistent. BTW spoke with Susan Weis of breathe books; Cindy Dach of Changing Hands Bookstore; Heather Duncan of Tattered Cover Book Store; and Kerry Slattery of Skylight Books about one of the most cost-effective ways to promote their indie businesses.

Why and how

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21 Apr

R.J. Julia Marks 20 Years

Roxanne Coady and staff donned party hats for the occasion. PhotoTricia Bohan.

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29 Apr

Time Enough Books Celebrates 10 Years

Karla and Peter Nelson began their bookselling careers in the mid 1990s in Ilwaco, Washington, by selling their own book collection online. "We always planned for a storefront and the opportunity arose to be on the ground floor of a revitalization of an area that had been primarily a fishing port," said Karla Nelson. "We took a giant leap of faith and have watched this area blossom." On May 1, the Nelsons celebrate the 10th anniversary of their store, Time Enough Books, at the port of Ilwaco waterfront.

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06 May

Radio & TV Partnerships Reach Indie Customers

Libby Manthey of Riverwalk Books in Chelan, Washington, and Nancy Olson of Quail Ridge Books & Music in Raleigh, North Carolina, have partnered with local media to sponsor and appear on book-related shows on area radio and TV stations, respectively. The shows have raised both their store profiles and sales without draining marketing budgets.

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13 May

Workman Makes Backlist a Priority

Workman Publishing Company has updated its seasonal "Acorns" promotion with deep discounts, extended dating, and an expanded list of eligible backlist titles. "It's a great offer and hundreds of booksellers have responded positively by working with their reps to write aggressive orders under the plan," said Workman Sales Director Steven Pace.

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About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.








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