BTW Articles

07 Apr

50 Words or Fewer: The Art of Writing Shelf Talkers

"Word-for-word a well-crafted shelf talker can be the most effective means of recommending a book to an avid reader," said Joe Drabyak of Chester County Book & Music Company in West Chester, Pennsylvania.

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24 Jan

Booksellers Say New Bestseller List Reporting Saves Time, Effort

This month, reporting to the Book Sense Bestseller List has gotten a lot easier. Booksellers in the Book Sense program have begun reporting their store sales by uploading a file from their POS systems directly into the ABA system and by using an improved online Bestseller data entry form. [For an earlier BTW story about new reporting options, click here].

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04 Jan

Easy As 1, 2, 3: Reporting to the Book Sense Bestseller List

In 2002, reporting to the Book Sense Bestseller List will be easier and less time-consuming, thanks to two new electronic procedures and an improved online Bestseller data entry form. Booksellers who report their sales to the Bestseller List can now choose which method works best for them.

ABA UPLOAD

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13 Jun

Book Sense Bestseller Reporting -- Never Faster, Never Easier

According to many booksellers, independents can now transmit the data for the Book Sense Bestseller List before you can say "Kingsolver." Since the list debuted in November 1999, its importance to book buyers, publishers, and media analysts -- as well as booksellers -- has increased dramatically.

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01 May

New Enhancements Make Manual Bestseller Reporting Easier

ABA recently launched a new set of features on the Book Sense Bestseller List reporting Web site, bestsellers.bookweb.org, designed to simplify the reporting process for booksellers who choose the manual-entry method each week.

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18 Feb

A Report on the ABA Board's Winter Meeting

The American Booksellers Association's Board of Directors and senior staff held meetings from Sunday through Tuesday, January 31 - February 2, 2010, just prior to the Fifth Annual Winter Institute, at the Doubletree hotel in San Jose, California.

Among its activities during the two and a half days of meetings, the Board:

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18 Feb

Pink Drives Indies to a Greater Understanding of Motivation


Daniel Pink, author of Drive: The Surprising Truth That Motivates Us (Riverhead)

 

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18 Mar

Six Bookstores Off to a Good Start

In 2009, 40 ABA member stores opened across the U.S. Bookselling This Week recently checked in with six of those new stores for a report on their first year.

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25 Mar

Booksellers Forums Continue: Last Weekend, This Weekend, and Upcoming


ABA COO Len Vlahos presents "Techniques and Tactics for Online Website Promotion" at Left Bank Books.

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31 Mar

The May 2010 Indie Next List Preview

Here's a preview of the titles on the May Indie Next List flier, on its way to ABA member stores in the IndieBound movement, as well as the May Indie Notables, which will be featured in a downloadable flier and shelf-talkers on BookWeb.org, beginning May 1.

Along with the May Indie Next Great Reads, the newly redesigned print flier features an expanded list (12) of "Now In Paperback" titles with jacket images. The month's Notables no longer appear on the print flier.

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About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.

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