Roxanne Coady and staff donned party hats for the occasion. PhotoTricia Bohan.
Karla and Peter Nelson began their bookselling careers in the mid 1990s in Ilwaco, Washington, by selling their own book collection online. "We always planned for a storefront and the opportunity arose to be on the ground floor of a revitalization of an area that had been primarily a fishing port," said Karla Nelson. "We took a giant leap of faith and have watched this area blossom." On May 1, the Nelsons celebrate the 10th anniversary of their store, Time Enough Books, at the port of Ilwaco waterfront.
Libby Manthey of Riverwalk Books in Chelan, Washington, and Nancy Olson of Quail Ridge Books & Music in Raleigh, North Carolina, have partnered with local media to sponsor and appear on book-related shows on area radio and TV stations, respectively. The shows have raised both their store profiles and sales without draining marketing budgets.
Workman Publishing Company has updated its seasonal "Acorns" promotion with deep discounts, extended dating, and an expanded list of eligible backlist titles. "It's a great offer and hundreds of booksellers have responded positively by working with their reps to write aggressive orders under the plan," said Workman Sales Director Steven Pace.
The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.
Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.