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01 Jul

Sign Up for July Marketing, Technology Meetups

The month of July will feature a Marketing Meetup on marketing as a small store, plus two Technology Meetups, one on cyber insurance and the other on Zoom.

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01 Jul
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Marketing Meetup Recap: Marketing Bookstores to Schools

This session focused on what needs to change as businesses are in various states of operation and events are taking place virtually instead of in-person.

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01 Jul
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Last Call to Register for Children’s Institute; Deadline Extended to July 3

Recently added to the schedule is a session featuring authors Kwame Alexander and Jerry Craft in conversation. 

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30 Jun

Publishers Join in to Sponsor White Antiracist Allyship Workshop at Children’s Institute

This workshop focuses on the self-awareness, knowledge of historic and current racism, and skills necessary for white people to learn together. 

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24 Jun

Virtual Children’s Institute to Feature ASL Interpretation

Handwriter Ink will be providing American Sign Language interpreting services for a number of events at Ci8, sponsored in part by Libro.fm.

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23 Jun
Children's Institute logo on laptop

Get on the Waitlist for the White Antiracist Allyship Workshop at Children’s Institute

This workshop focuses on the self-awareness, knowledge of historic and current racism, and skills necessary for white people to learn together. 

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23 Jun

Sign Up for the July 2 Marketing Meetup on Marketing Ideas From Small Stores

The month of July will feature a Marketing Meetup on marketing as a small store, plus two Technology Meetups, one on cyber insurance and the other on Zoom.

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17 Jun
Computer with warning sign on screen

Cyber Threats: The Risks are Real — Protect Your Bookstore

Cyber threats can come in many forms, such as phishing, malware, extortion, viruses, etc. Cyber insurance coverages can come in many forms as well. 

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17 Jun

Learn About Marketing Your Store to Schools at the June 25 Marketing Meetup

After receiving requests to revisit the topic, this meetup will also focus on what needs to change as businesses are in various states of operation and events are taking place virtually instead of in-person.

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17 Jun

Technology Meetup Recap: Using Chatbots for Online Orders

In this session, booksellers heard about an online chatbot service and saw a demonstration of how it works from the customer side. 

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16 Jun
Children's Institute logo on laptop

Don’t Miss the Virtual Children’s Institute: Register Now

The July 15–16 virtual event will feature sessions on representation in young adult and middle grade sci-fi and fantasy titles; an antiracism training with Cultures Connecting; a talk on store voice, online sales, and profitability; rep picks presentations; and more.

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10 Jun

Lee & Low to Host Webinar on Planning a Successful Virtual Author Visit

The webinar aims to take attendees step-by-step through the process of planning and executing a successful author visit, virtually or in person.

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10 Jun

Sign Up for Upcoming Technology, Marketing Meetups

On June 11, hear from Angela Trigg of Haunted Bookshop, who has created a chatbot through which customers can place orders on the store’s website. On June 25, learn more about marketing your store to a school.

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About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.

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