BTW Articles

19 Mar

Wi14 Education: Selling Direct to Schools

Panelists offered the attending booksellers tips and tricks pertaining to the best practices they found most important for selling direct to schools, managing author event orders, and book fair distribution. 

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20 Mar

Full Details for ABA's Partnership with Well-Read Black Girl Now Live on BookWeb

Booksellers can now visit the Well-Read Black Girl webpage on BookWeb for complete details on how to serve as an ambassador and host WRBG book clubs in their stores throughout the year.

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20 Mar

Sign Up Now to Play Quidditch at 2019 Children’s Institute

Attendees will be invited to play and learn the Harry Potter-inspired sport alongside members of the Steel City Quidditch Club, an internationally recognized club team based in Pittsburgh, Pennsylvania.

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18 Mar

ABA’s Oren Teicher to Retire at Close of Year; Selection Process for New CEO Underway

On March 18, ABA announced that Oren J. Teicher, who has been ABA’s CEO since 2009, has said that he will be retiring at the end of the year.

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19 Mar
Lark and Owl sign

Around Indies

Mil Mundos opens; The Open Book to hold grand opening; Lake & Owl to open; Collected Works to reopen; Murder on the Beach to move; Bethany Beach, Fables and Fairy Tales named top stores; Raven Book Store owner profiled; The Brain Lair hosts presidential candidate; Bluestocking, Old Town, The Wild Detectives, Deep Vellum, and more featured in news stories.

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19 Mar

Marketing Meetup Recap: Marketing via Twitter

In this Marketing Meetup, booksellers discussed strategies for promoting their stores on Twitter, which boasts 67 million users in the U.S. alone.

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21 Aug

Ci6 Education: How to Market and Sell STEM/STEAM Books

Four book industry professionals served on a panel at the American Booksellers Association's sixth annual ABC Children's Institute in New Orleans to discuss the best ways to market and sell STEM/STEAM titles. 

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12 Mar

Around Indies

Dickens Children’s Books, The Lit. Bar, Busboys and Poets, Blue Manatee Literacy Project to open; Bay Books to move; Women & Children First, Joe’s Place celebrate anniversaries; Bookmarks, Ellen Plumb’s honored; Staff changes at 57th Street; Poor Richard’s, Books With a Past, Anderson’s, City Lights, Appletree, Loganberry, The Learned Owl, Hicklebee’s featured in local news; and more.

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11 Mar
ABA Education logo

Wi14 Education: Do We Need to Talk? Surviving the Political & Cultural Divide With Your Co-Workers

The panel, moderated by Robert DelCampo of the University of New Mexico, covered how booksellers should navigate personal and professional pressures in today’s divided political climate.

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12 Mar
IndieCommerce logo image

ABA Learning on Demand: IndieCommerce’s Wish List/Gift Registry Feature

The live demonstration, available now on BookWeb, illustrated how booksellers and customers alike can use the new wish list feature on IndieCommerce websites.

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About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.

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