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36 Gift Card Designs Now in the Marketplace
Although most stores may choose to sell just a few different Book Sense gift cards designs, there are now 36 different designs that may be offered for redemption at any store with Book Sense. The latest additions are six new custom cards from Kepler's of Menlo Park, California, and one from the Harry W. Schwartz Bookshop in Bloomfield, Wisconsin, in conjunction with the health resource center Small Stones. These bring the total number of bookstore-designed Book Sense gift cards in the marketplace to 13. In addition, there are eight standard Book Sense card designs and 15 publisher-sponsored cards.
Book Sense gift cards never expire, so any one of these card designs may be presented at a store for redemption. In addition to the variety of faces, cards may be imprinted or feature stickers bearing the name and address of the selling store. To confirm if a card is a Book Sense Gift Card, staff should look on the back for the Book Sense logo and the "Powered by Givex" logo.
All Book Sense gift card designs and details about the program are available on ABA's trade website, BookWeb.org.