IndieCommerce

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08 Jul

E-commerce Update: Highly Motivated Customers Driving Online Sales

Although online traffic was down, customers that visited IndieCommerce and IndieLite websites last week were highly motivated to complete an online purchase. 

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08 Jul

Meet With the IndieCommerce Team One-on-One at Children’s Institute

Booksellers can sign up now for virtual one-on-ones with members of ABA’s IndieCommerce team, open to current IndieCommerce and IndieLite members as well as to non-members.

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01 Jul

E-commerce Update: Conversion Rate Remains Strong

In addition to a consistent conversion rate over the past week, stores that are open to customers on the weekends have reported an increase in in-store sales on Saturdays and Sundays.

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01 Jul
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Introducing ABA’s New IndieCommerce Specialists

Finnigan Butterfield and Murray Sampson have joined the ABA staff as the newest IndieCommerce Customer Support Specialists.

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29 Jun

Sign Up for Virtual IndieCommerce One-on-One Meetings at Children’s Institute

Booksellers are encouraged to sign up for virtual one-on-ones with members of ABA’s IndieCommerce team, open to current IndieCommerce and IndieLite members as well as to non-members.

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24 Jun

E-commerce Update: Sales Trend Downward After Rush for Antiracism Titles

The drop in the conversion rate as well as the simultaneous drop in traffic may indicate that another shift in consumer behavior is occurring.

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24 Jun
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IndieCommerce Launches Integration With Point-of-Sale Vendors

Several point-of-sale vendors have implemented an automated solution that will allow stores to quickly and easily transfer online orders received by their IndieCommerce site into their POS system.

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22 Jun

IndieCommunication: IndieCommerce & IndieLite Refund Requests

The most recent email from the IndieCommerce team shares instructions for what information to include in a refund request, which will help ABA expedite these requests.

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17 Jun

E-commerce Update: Sales Slide After Rush for Antiracism Titles

Much of the traffic increase from two weeks ago was driven by first-time customers who were referred from Google searches to bookstores that were selling antiracism titles. 

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17 Jun

Sign Up for Virtual IndieCommerce One-on-One Meetings at Children’s Institute

Booksellers are encouraged to sign up for virtual one-on-ones with members of ABA’s IndieCommerce team, open to current IndieCommerce and IndieLite members as well as to non-members.

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10 Jun
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IndieCommunication: Bulk Processing of Online Orders

The most recent email from the IndieCommerce team shares news about a new feature that will help stores receiving increased online orders.

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10 Jun
Three top-selling antiracism titles:White Fragility: Why It's So Hard for White People to Talk About Racism, How to Be an Antiracist, and So You Want to Talk About Race

Top 50 Titles Selling on IndieCommerce Sites: Antiracism Leads the Chart

As publishers return to print for out-of-stock titles, booksellers have the advantage of hand-selling (whether in-person, by phone, or by email) alternative titles to customers in search of works that have sold out.

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10 Jun

E-commerce Update: After Hitting Peak Demand, Website Traffic Tapers Off

Readers flooded bookstore websites in search of antiracism titles last week. Over the weekend, traffic began to slow to normal rates for this time of year.

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03 Jun

E-commerce Update: Website Traffic Soars 118 Percent

This increase is the result of customers shopping for antiracism titles across the IndieCommerce system. 

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01 Jun
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IndieCommunication: News, Updates, and More

The most recent email from the IndieCommerce team shares updates about consumer direct fulfillment orders and processing online orders faster, plus a browser change recommendation.

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About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.

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