Kobo Content Promotion Begins December 1

A new Kobo holiday promotion offers customers who purchase and register any device between December 1, 2014, and January 31, 2015, the first book in a select series for free. The offer, which must be redeemed by February 28, 2015, is good on a selection of titles in the categories of mystery/suspense, fiction/literature, paranormal/historical/suspense romances, and young adult.

When customers create their Kobo accounts, they must opt in to receive Kobo promotional e-mails in order to receive the promotional code for the content offer.

Booksellers should begin promoting the holiday offer in-store and online beginning December 1. Two web banners — one promoting the content offer only; the other, the content offer and the $99 Aura offer — are available for download here.

For the selection of free e-books available through the Kobo holiday promotion, see the November 21, 2014, Kobo: What You Need to Know newsletter.