Perseus Celebrates Its Former Independents
Booksellers should not be surprised if they sense a special rapport with their new Perseus Books Group sales reps. After all, four of the six reps in the new Perseus in-house sales force are former independent booksellers. "In these times of chains, online stores, and lost market share, we wanted to make sure that people knew [independent bookstores] are important to us," said John Hughes, vice president, associate publisher and marketing director of Perseus Books Group.