E-commerce Update: Entering the Post-Holiday Shopping Season
IndieCommerce and IndieLite stores are in the midst of a normal seasonal reduction in traffic and online sales, which is reflected in the daily drop in the e-commerce conversion rate.
The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.
Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.
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