E-commerce

25 Jun
E-Commerce Update

E-commerce Update: 2021 Sales vs. 2019

During this same week in pre-COVID 2019, online sales revenue was 360 percent less than what we’ve been experiencing over the past seven days on IndieCommerce and IndieLite websites. 

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17 Jun
The American Disabilities Act

Stores Encouraged to Assess ADA Website Compliance

Accessible websites support people who may use assistive technology to navigate the internet, foster a more welcoming environment within the book community, and help to reach a greater population.

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14 Jun
E-Commerce Update

E-commerce Update: Comparing Seven Days of 2021 to Previous Years

Even though sales are down compared to the sales anomaly that was the year 2020, online sales revenue is up 369.19 percent from what was “normal” for most stores in pre-COVID 2019.

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04 Jun
E-Commerce Update

E-commerce Update: Pre-COVID Trends, Sales Still Up

If this year’s traffic pattern continues to mirror what we saw in 2019, expect to see a slight drop in traffic going into July and August with traffic starting to rise again as we move into September and October.

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01 Jun
The American Disabilities Act

Is Your Website ADA Compliant?

Overall, the best practice regarding ADA compliance is to be proactive. If you are contacted by someone suggesting you're not compliant, test your website and make efforts to improve it immediately. 

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23 Apr
E-commerce News

E-commerce Update: Sales Stabilize

Despite the slight drop in the e-commerce conversion rate last week, the 8.74 percent increase in the number of online shoppers resulted in a 4.13 percent increase in online sales over the past 7 days

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14 Apr
Cartoon of a shopping cart on a laptop screen

E-commerce Update: Comparing 2021 Weekly Sales and Traffic Online to 2019

The e-commerce conversion rate over the past week is 182.63 percent higher than the same week in 2019.

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14 Apr
Survey bar chart

IndieCommerce & IndieLite Customer Survey: Most Online Customers Are Looking for Specific Books

The results to one question seem to support the idea that most customers (79.29 percent) know what they are going to buy when shopping online.

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14 Apr

IndieCommunication: More New Features

Here’s the latest news for booksellers using ABA’s IndieCommerce and IndieLite e-commerce platforms.

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07 Apr
Cartoon of a shopping cart on a laptop screen

E-commerce Update: Sales Dip Over Easter

While normal consumer behavior for the holiday, the sales decline may have been more pronounced due to good weather and more social activity as COVID vaccines become more accessible.

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31 Mar

E-Commerce Update: Higher Online Traffic, Lower Ecommerce Conversion

A slight drop in the ecommerce conversion rate is being countered by a slight increase in traffic visiting IndieCommerce and IndieLite websites. 

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24 Mar

E-Commerce Update: Moving Into Spring, Sales Remain Steady

Over the past seven days, the e-commerce conversion rate has averaged 4.3 percent, just .1 percent lower than the previous week’s 4.4 percent.

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24 Mar

IndieCommunication: Future Plans for IndieCommerce & IndieLite

ABA’s four-phase plan is a multi-faceted approach to making the platform as robust as possible.

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17 Mar

Wi16 Education Recap: Managing Online Sales Growth

Booksellers talked IndieCommerce, project managements tools, and communicating with customers.

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10 Mar
Cartoon of a shopping cart on a laptop screen

E-commerce Update: Sales Remain Steady

Following a big news day regarding Dr. Seuss, IndieCommerce sales have remained steady. 

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About ABA

American Booksellers Association is a national trade association that supports and advocates for the success of independent bookstores. We provide members with education, networking opportunities, advocacy, resources, and technology. In turn our members support local schools through book fairs, donations and author visits; promote literacy; provide inclusive community centers; connect readers and books; add character to neighborhoods; champion and center diverse and new voices; and contribute to the local economy. We feel honored to support them in their work.

Contact

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INDIECOMMERCE: [email protected]

ALL OTHER INQUIRIES: [email protected]

 

 

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