A national event featuring Rather will take place on Wednesday, December 2, at 7:00 p.m. ET on Zoom. Booksellers can share the registration link with customers now and encourage them to purchase Rather’s What Unites Us: Reflections on Patriotism.
Although the physical campaign is on hold, Candlewick and the American Booksellers Association are working together to create a turnkey digital Waldo scavenger hunt for independent bookstores to host this summer.
The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.
Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.